Gordon Brothers was engaged by Boom Logistics Pty Ltd, one the largest crane hire companies in Australia, to identify solutions for their surplus crane vehicles. Ultimately Gordon Brothers provided the company with an all-encompassing solution that allowed them to immediately divest the excess portion of their fleet in one line and provide instant liquidity back into the business.
Our ability to acquire the entire surplus fleet from Boom was critical to Gordon Brothers’ offering. Leveraging its strong visibility in the Australian asset marketplace, Gordon Brothers subsequently disposed of the 51 units of Boom’s fleet across Queensland, Victoria, Western Australia, and New South Wales, in an orderly program.